Angolan and Brazilian Cultural Exchange


This research paper will be exploring the cultural exchange between Angola and Brazil following the fashions that travel between the two countries through “Suitcase Traders” and Kuduro music that has strong cultural roots in Angola. This project will explore why Angola and Brazil are linked together as Lusophone cultures across the Atlantic through fashion and music because of a growing Brazilian cultural identity. This topic is important because Angola has been a country in ruin for quite a while as it is just got out of a long civil war in 2002 and its first election in 2008. As the country grows and develops its own culture in a transnational world, Brazilian cultural Identity and pop culture has easily made its way to Portuguese speaking Angola. Kuduro is a transnational afrobeat sound coming from a select number of DJ’s and rappers in Luanda. Both the fashion and the music that come out of Luanda can be directly traced to Brazilian soap operas and how they showcase aspirations of wealth in a Portuguese culture. My research bridges this gap because I will be tying in how the aspirations of wealth shown in the Telenovelas, specifically Windeck, directly relate to why the “Luggage Traders” have become so popular and why music in Luanda reflects those same dreams of wealth and freedom through the artist’s political freedoms. For my primary sources, I will be looking at popular music videos from the Kuduro movement like “Windeck” by Cabo Snoop and the Telenovela Windeck. Accounts and interviews of the “Luggage Traders” to see what their hopes and aspirations are in the new transatlantic market they have created for themselves as it relates to the fashion they are buying into will also be involved. Between the increasing fashion market that the “Luggage Traders” have made and the government’s investments in its own national culture through the music industry, the two are extremely important modes of diversification and freedom that are greatly improving the culture of Angola and transnational relations with countries like Brazil.


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